Sunday, December 16, 2007

Subaru Christmas ad design


Here are some Subaru ads I designed during a recent stint at DDB. The client was looked for a more elegant, restrained treatment of the sales elements than they had been running up til then. These were produced under very tight time contraints and were greeted very favorably by the client. For me, as always, the challenge was to create a harmonious balance of elements that communicated the client’s message while creating a very functional composition. In other word, make it look good, and make it work.